Fancy seeing you here

I'M THE FINANCIAL FEMINIST

But you can call me Sophie!

And when I'm not coaching incredible women to take charge of their money and build serious wealth, you'll find me playing Animal Crossing in my PJs or wandering Vienna in search of the perfect rooftop cocktail spot.

But I wasn’t always confident about my finances.

In fact, saving beyond $1k, investing in stocks or even being able to afford going on holiday once a year felt like a pipe dream.

Drowning in debt and regret

I used to feel stuck in the paycheck-to-paycheck cycle, drowning in personal debt and struggling to make repayments.

No matter how much I earned, it felt like I could never get ahead.

Financial anxiety kept me up at night, constantly wondering if I'd ever feel secure.

So I hit rock bottom – the moment where I realised I couldn’t keep living this way.

Something had to change. I decided to take back control, but not by following the same restrictive, outdated advice that got me here in the first place.

I said “F*CK BEING FRUGAL!”

And started questioning EVERYTHING about how we’re taught to manage money (spoiler, financial freedom doesn’t come from cutting out lattes!)

Thus, The Financial Feminist was born!

(and the world rejoiced! Well, I did... but it felt like the world)

I dove into coaching, mastering investment strategies, and researching the psychology of money.

I paid off my personal debt,

I saved 5 figures fast

I created a financial system that allowed me to build real wealth.

For the first time, I wasn’t just surviving – I was thriving.

I started earning passive profits that gave me the freedom to travel business class, stay in five-star resorts.

More importantly, I am on track to retire a millionaire.

Since then, I’ve been lucky enough to help hundreds of women save thousands, build wealth, and feel completely in control of their finances.

Because like me, you know that financial freedom isn’t about sacrifice – it’s about living life on your terms.

I’ll meet you where you are, help you ditch the overwhelm, and create a money plan that helps you save more, invest smarter, and build lasting wealth – all while enjoying your life right now.

Doing this alone without support is scary. You don’t have to figure it all out yourself.

Let’s take the stress out of your finances, bring clarity to your money, and build your confidence so you can start living life the way you want.